Some time ago, advertisers started leaking their Super Bowl ads online to maximize buzz and maybe, in some way, justify the steep cost of something that sometimes only runs once. Since we're still a week away from the big game, check out some of the ads released so far:

We'll start with the Coen Brothers. The guys behind "Fargo", "The Big Lebowski" and "No Country For Old Men". Check out this badass spot for Mercedes. It's their first Super Bowl ad.