cubs

New Era’s Newest Rivalry: Offerman’s Cubs vs. Robinson’s White Sox
New Era’s Newest Rivalry: Offerman’s Cubs vs. Robinson’s White Sox
Last year, New Era stepped up their marketing game with a series of rivalry spots pitting Yankees fan Alec Baldwin against Red Sox fan John Krasinski, with 30 Rock’s Jack Donaghy usually getting the best of The Office’s Jim. This year, New Era’s taken the rivalry to the Midwest with Parks & Rec’s Ron Swanson repping the Cubs and The Office’s Warehouse Foreman Darryl backing the White Sox. Read